A research seeks to measure the role of the physical store. Nearly nine out of ten UK retail sales involve a physical store. The True Value of Stores research seeks to measure the role of the physical store in an omnichannel age, based on interviews with 30,000 consumers. It finds that 89 per cent of […]
Re-thinking food consumption and shopping. Anyone thinking of opening a grocery store today should be looking for a big space in a good location where they can strike the right balance between foodservice and retail to offer a one-stop food store experience where customers can come to eat, shop or both. The secret to establishing […]
Research shows link between mobile searches and in-store shopping. A new study has revealed how important mobile devices have become to in-store shopping. It says retailers need to adjust their behavior to meet changing customer behavior. The research is based on the online activity of 3m UK shoppers. It finds that 77 per cent of […]
Apple takes the ‘store’ out of retail locations. Retail brands like Apple want to change the touch and feel of brick-and-mortar, and they’re doing it by making their locations seem less like, well, a store. When customers walk into an Apple retail location, they don’t look for the words “Mac” or “Apple.” What consumers notice […]
Smetar s.r.l.
Viale Maestri del Lavoro, Z.I
70017 Putignano (BA)